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    Enhancing your creativity. Advancing your business.
    Learn how to design custom cut files in order to take your business to the next level.

    Just the things you need.
    None of the stuff you don’t.

    Quickly learn the ins and outs of Adobe Illustrator to create quality, custom cut files.


    The Designer’s Guide to SVG focuses solely on areas relevant to creating cut files and uses simple step by step processes so there is zero overwhelm no matter your skill level.

    Core Design Principles. Step by Step Processes.
    Learn basic design principles that make all the difference in your designs. Things such as fonts and typography, spacing and alignment, balance and transition.



    Step by step processes and guides make it not only quick and easy to learn, but easy to apply to future designs. Strategic steps will help you start with the basics and then build off of these to advance your design.
    Learn Adobe Illustrator
    Accelerate Your Design
    Adobe Illustrator has unlimited capabilities. In the course you learn the ins and outs of this popular graphic design software so you can learn it quickly, no matter your skill level. We focus just on the areas you need so there is no overwhelm.

    You are busy with your business, family and everyday responsibilities. Your time is precious. In this course you learn shortcuts, tricks and ways to accelerate your creation process so that you can get back to what's important.
    File Testing + Troubleshooting
    There’s nothing more frustrating than putting time and effort into a design just to have it not work in the program. We dive into file testing and troubleshooting so that all your designs work flawlessly, no matter the program.

    Course Information

    What's included in the course?

    • Easy to understand, step by step video tutorials
    • Private Facebook Group access with weekly access to me
    • THREE Live Group Coaching sessions.
    • Freebies - enjoy design templates, fonts, patterns, free SVG files and so many more free downloads
    • Exercise Worksheets to practice the new things you've learned
    • AI Shortcuts Cheat Sheet - have help learning all the key shortcuts to speed up your design process
    • Step by step guides for each video tutorial - for future reference
    • Fonts + design assets - I point you to where I get all my fonts, patterns, etc. to build my designs!

    What's is needed for the course?

    • Computer - Mac or PC with connection to high speed Internet
    • Basic understanding of your computer - how to save file downloads, navigate then access them
    • Basic knowledge of how cutting machines work. I do not cover this in the course so it is assumed you know how to run and operate your machine.
    • Access to the two cutting softwares below
      • Cricut using Cricut Design Space (free)
      • Silhouette using Silhouette Studio (free) - needs to be installed
    • Facebook account - to have access to the private group
    • Access to a scanner or way to scan a hand-drawn design and ability to send to your computer

    After this course you will know...

    How to create professional, high quality cut files for cutting machines such as Cricut and Silhouette.

    You will also know how to...
    • Setup and create Adobe Illustrator files
    • How to use the basic functions in Adobe Illustrator to create designs
    • Design basic and complex designs and everything in between
    • Create both single and multi-layered SVG's
    • Add the hand-drawn look to designs
    • Create grunge, mandala and other patterned designs
    • Leverage calligraphy fonts to achieve the hand-drawn custom look
    • Add accents and flourishes to your work
    • Trace simple and complex images
    • Create score lines and draw lines
    • Create 3D flowers
    • Correct file errors
    • Troubleshoot and file test using AI and free cutting programs
    • The best way to incorporate fonts and typography
    • Build basic designs out of shapes
    • Use, edit, add, minus and convert anchors - the foundation of vector design
    • Create designs from scratch
    • Use Adobe Illustrator to clean up hand-drawn imperfections
    • Where to buy fonts and design assets
    • How to finalize designs and export them to cut file format
    • The secret sauce solution to file errors
    • How to use Calligraphy brushes in Adobe Illustrator
    • Create cards and boxes
    • How to use a hand drawn designs on paper, how to trace, import and convert them into a cut file

    Bonuses:

    • How to design cut files on iPad Pro and Apple Pencil and how to import them into AI
    • Create print then cut documents such as stickers

    The Designer’s Guide to SVG course includes tons of freebies, worksheets, exercises, step-by-step video tutorials, weekly group support, Live group coaching where to go even further with your design and also where to go to get more design assets.

    Lifetime access is included so you receive all the above and go at your own pace!

    What students are saying about the course...

    "For me the course, so far, is amazing. For someone who is still new to Adobe Illustrator and recently started a business on Etsy making cut files, this came at a perfect time. I just finished the Fonts + Typography module and already I'm learning things that I've been trying to figure out; like writing on a path, and how to make my files more appealing (knowing what combination of font to make it flattering and not busy looking). Im excited to go through the next module and continue to learn so I can grow my business."

    -Catherine

    Who is this course for?
    • Beginners with little to no experience designing or using Adobe Illustrator.

    • Designer’s who want to learn how to design cut files. This is a introductory class to Illustrator but you will still learn lots about cut file design since that is our main focus.

    • Business owners who want to grow their physical product business including but not limited to t-shirts and apparel, vinyl, decor, cards, etc. by adding custom designs.

    • Those tired of spending money on custom SVG’s that you could be creating yourself.

    • Anyone who wants to design and sell commercial cut files. That’s what I do! Design it once and make money from it over and over again. Even while you sleep. This is what I personally love about this business.

    • Busy bees! Those of us who are busy with our business, our family, job or other everyday responsibilities and don’t have the time to devote hours to learning this stuff. Here is your shortcut, quickest solution from point A to point B.

    • Go getters. Those ready to go all out and learn this new area, no matter the reason.

    • Those wanting to learn to design their own cut files. Yes, personal use is welcome
    here too!

    Class Curriculum


      Welcome
    Available in days
    days after you enroll
      Building Off the Basics
    Available in days
    days after you enroll
      Final
    Available in days
    days after you enroll
      BONUSES
    Available in days
    days after you enroll

    Your Instructor


    Kasey Snell
    Kasey Snell

    Hi! My name is Kasey. I began selling cut files after 8 years of doing freelance design. After quitting my day job to stay home with my first child, I quickly found I did not enjoy freelance work but still yearned for a way to be creative yet productive. After testing the waters with a few businesses and failing, I finally stumbled upon selling cut file designs on Etsy.com. I loved the flexibility this passive income provided and was all in! I quickly replaced my corporate income and rose to the top 1% of sellers on Etsy and have been doing this ever since. My goal now is to teach others to do the same so you can also have the same flexibility and happiness I have found.

    Everyone has creativity instilled in them at birth. Cut file design is a way to do what we naturally love and express this creativity while also earning a passive income. Make designs once and sell them over and over again - while focusing on the more important things in life.


    Frequently Asked Questions


    When does the course start and finish?
    The course starts immediately upon signup and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
    How long do I have access to the course?
    How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
    What if I am unhappy with the course?
    We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
    Is this course for me if I only want to design for personal use?
    Absolutely. You will have everything you need and more to design cut files at home.
    How do I know I can trust you?
    All of my history is on display here: www.etsy.com/shop/penandposh I have been selling cut files since 4th quarter of 2016. This has been my everyday job for the past two years. Beyond the two years, I have 8+ years of experience in freelance design and Internet Marketing/CIT. Working with computers and online every day, I am not only confident in my knowledge to design but in helping you figure out any problems with your cut files - which will happen to at least some of you! Cut files are sometimes fidgety. I also have coaching experience and have helped others who have been in your position launch their own business selling SVG cut files. Not to mention I offer a 30 day money back guarantee, so if you are still dissatisfied with your experience.
    Why not take an Adobe Illustrator class?
    You totally could and you would learn many many great things I am sure. BUT this course includes the cut file aspect which is not included in other courses. Other AI courses typically include a VERY BROAD overview filled with many things you will probably never ever use in cut file design. In order to make this course as short as possible, I focus on the just the things you need, weed out all the stuff you don’t and get you designing as soon as possible.
    Why should I spend $250 on this course?
    Other Adobe Illustrator and graphic design courses cost up to thousands of dollars. I focus specifically on your needs to start designing and/or selling as soon as possible. This course is jammed packed with video tutorials, freebies, templates, guides, worksheets, exercises, group support, live coaching and more! For this reason it is valued at over $1000. Everything included in this course took me over 2 years to learn and figure out, and I'm providing it to you so it should only take a matter of weeks! This information can quickly be applied to to your own physical product business and increasing your income potential, OR you can sell your designs - once again increasing your income potential. You can even branch out and start selling designs on Print on Demand items - and I don't need to repeat it a third time.. ;) The point is, this course will teach you something new that can be used in A LOT of different areas not to mention help grow your business so the $250 you spend on this course is a killer of a deal given the potential and value this adds to you or your business.
    Can't I find this material elsewhere online?
    You certainly can. You can find just about anything online these days. I actually found information on this when I was first starting out. But here's why taking my course may be a better option for some. You ready?.....Time. It was frustrating to me to go to several different places in order to find one simple answer. Then when I found that answer there was another question that would pop up, then another and another.. In the end I spent hours diving in and figuring out how all this worked. I cut that time in half if not then fraction the time you will have to spend learning this. Time is precious to business owners and we cannot get enough of it it seems. The quicker you can learn this material the quicker you can make money using what you've learned. Also, learning from someone you can trust who you know is making a living off of what they teach doesn't hurt either. ;-)


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